Fabio Straccia // brazilian-born, EU based, online/offline creative director, copywriter, briefing whisperer, conceptual sniper, media agnostic, strategy orthodox, pitch deck artisan, headline breeder, long copy architect, script surgeon, jingle composer, meme connoisseur, social media shaman // currently open for commissions and collabs.

Bio

Born in 1983, São Paulo, Brazil, the offspring of Italian immigrants and indigenous Xucurus. Graduated in Communication Studies, a media geek with 18 years of experience in the advertising industry as a copywriter and creative director. My work with ad agencies and productions companies in Brazil, Germany, USA, UK, and China, has won every major award in the category, including Cannes, Clio, D&AD, Effies, and my mom’s approval. But under this skin of pride and glory, I’m a simple student of scales and proportions. A lover of rhythms and colors. A coincidence hunter. A problem solver. A son, a father, a brother, a friend.

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